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Privacy Policy

Unless otherwise stated below, the provision of your personal data is neither required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide this data will have no consequences. This applies only insofar as no other information is provided in the following processing operations. “Personal data” is any information relating to an identified or identifiable natural person.
 

I. Contact details

DAT AUTOHUS AG
An der Autobahn 11
27404 Bockel
Deutschland

E-Mail: vertrieb@autohus.de
Website: www.autohus.de
Tel.: +49 4286 / 926 0
Fax: +49 4286 / 926 499
 
Name and address of the data protection officer
The data protection officer of the controller is:

Dr. jur. Kay Gunkel
Universitätsallee 5
28359 Bremen
Deutschland
E-Mail: kontakt@ra-gunkel.de

 

II. Server-Logfiles

You can visit our websites without providing any personal information. Each time you access our website, usage data is transmitted by your Internet browser and stored in log files (server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the amount of data transferred, and the requesting provider. This data is used exclusively to ensure the smooth operation of our website and to improve our offering. It is not possible to assign this data to a specific person.
 

III. Use of the contact form

When you use the contact form, we collect your personal data (name, email address, message text) only to the extent that you provide it. The data processing serves the purpose of establishing contact. By sending your message, you consent to the processing of the transmitted data. The processing is based on Art. 6 (1) lit. a GDPR with your consent.

You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of your consent until revocation. We only use your email address to process your request. Your data will then be deleted unless you have consented to further processing and use.

 

IV. Use of Google reCAPTCHA

We use the reCAPTCHA service provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. The query is used to determine whether the input is made by a human or by automated, machine processing. The query involves the transmission of the IP address and any other data required by Google for the reCAPTCHA service to Google. For this purpose, your input will be transmitted to Google and used there. However, your IP address will be shortened by Google within member states of the European Union or other signatory states to the Agreement on the European Economic Area beforehand.
Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the service. The IP address transmitted by your browser as part of reCAPTCHA will not be merged with other Google data. Your data may also be transferred to the USA. For data transfers to the USA, an adequacy decision by the European Commission ("Privacy Shield") is in place. Google is certified under the "Privacy Shield" and has committed to comply with its provisions. By using the query, you consent to the processing of your data. Processing is based on Art. 6 (1) lit. a GDPR with your consent. You may revoke your consent at any time without affecting the legality of processing carried out based on the consent before its revocation.
Further information on Google reCAPTCHA and the related privacy policy can be found at: https://policies.google.com/privacy
 

V. Customer Account

When opening a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying order processing. Processing is carried out based on Art. 6 (1) lit. a GDPR with your consent. You may revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out based on the consent before its revocation. Your customer account will then be deleted.
If a purchase contract or similar is concluded, data storage corresponds to the statutory retention periods for commercial and tax documents. If no purchase contract or similar is concluded, we will delete the collected data after 90 days. Of course, you may exercise your rights as a data subject. We will explain your rights in detail in our privacy policy.
 

VI. Use of Personal Data for Orders

When placing an order, we collect and use your personal data only to the extent necessary for fulfilling and processing your order and responding to your inquiries. The provision of data is required for the conclusion of a contract. Failure to provide the data means that no contract can be concluded. Processing is carried out based on Art. 6 (1) lit. b GDPR and is necessary for the performance of a contract with you. Your data will not be passed on to third parties without your express consent. Exceptions to this are our service partners who we need to fulfill the contractual relationship or service providers used by us within the framework of data processing agreements. In addition to the recipients named in the respective clauses of this privacy policy, these may include the following categories of recipients: shipping service providers, payment service providers, merchandise management service providers, service providers for order processing, web hosts, IT service providers, and dropshipping merchants. In all cases, we strictly observe legal requirements. The scope of data transfer is limited to a minimum.
 

VII. Use of the Email Address for Newsletter Subscription

We use your email address independently of the contract processing exclusively for our own advertising purposes for newsletter delivery, provided that you have expressly consented to this. Processing is carried out based on Art. 6 (1) lit. a GDPR with your consent. You may revoke your consent at any time without affecting the legality of the processing carried out based on the consent before its revocation. You can unsubscribe from the newsletter at any time via the relevant link in the newsletter or by notifying us. Your email address will then be removed from the mailing list.
 

VIII. Use of the Live Chat by Userlike UG (Limited liability)

If you use the chat function on our website, personal data will inevitably be collected at the start of the chat. The live chat is operated and provided by the company Userlike UG (haftungsbeschränkt), Probsteigasse 44-46, 50670 Cologne, Germany. The live chat allows for near real-time contact with our staff.
Depending on the conversation with our staff, further personal data may be collected in the chat, which you provide voluntarily. The type of data depends heavily on your inquiry or the issue you report to us.
When you visit the website www.autohus.de, the chat widget is loaded in the form of a JavaScript file from AWS Cloudfront. The chat widget essentially represents the source code that is executed on your computer to enable the chat. (See Userlike UG’s privacy policy: https://www.userlike.com/en/terms#privacy-policy)
The chat history will be stored by us for the time being. If you do not agree to this, you can exercise your right to deletion by sending us a simple email or by expressing your wish to delete the chat data to our employees during the chat.

We also refer again to the privacy policy of our partner Userlike UG (haftungsbeschränkt) at: https://www.userlike.com/en/terms#privacy-policy
 

IX. Using AutoUncle's trade-in calculator

 1. Description of data processing and responsibility
Our website offers the option of using a trade-in calculator provided by AutoUncle Aps, Klostergarde, Klostergarde 56C, 8000 Aarhus C, Denmark (hereinafter referred to as “AutoUncle”). This tool, integrated into our website by AutoUncle, allows users to have their current vehicle valued if they are interested in selling it or purchasing a new vehicle, and to offer it for sale. In doing so, personal data (personal master data, e.g., name, address, telephone number, email address) is collected, for the processing of which we are jointly responsible with AutoUncle within the meaning of Art. 26 GDPR.

2. Purpose of processing and mutual contributions
The processing contributions made by AutoUncle and us, as well as the purpose pursued with the respective processing, are as follows:
Processing by AutoUncle includes the collection, use, storage, evaluation, and disclosure/provision of your personal data
for the referral of purchase opportunities for used vehicles to us,
for the statistical evaluation of your vehicle data to determine a market-driven sales price
to generate your consent to receive email and telephone advertising from us in connection with the purchase of used vehicles, the sale of new and used cars, and other advertising related to vehicle sales
to obtain your consent to be contacted for an opinion poll by AutoUncle
The processing carried out by us includes the collection, storage, evaluation, and use of your personal data generated by AutoUncle via the trade-in calculator and your consent to be contacted for advertising purposes by email or telephone in connection with the purchase and sale of new and used vehicles.

3. Legal basis for data processing
The legal basis for processing the collected data is Art. 6 (1) (a) GDPR. Your consent is obtained for the processing of data when using the trade-in calculator and when sending the entered data. With regard to the evaluation of the data, processing is carried out in accordance with Art. 6 (1) (f) GDPR.

4. Exercising the rights of data subjects
We have set out the obligations arising from joint responsibility in writing in an agreement with AutoUncle:
AutoUncle undertakes to provide you, as the data subject, with the mandatory information pursuant to Articles 13 and 14 of the GDPR when collecting data for the processing operations falling within its area of responsibility in accordance with section 2 above, and to provide you with the information to which you are entitled pursuant to Article 15 of the GDPR upon request.
We are equally obliged to provide you, as the data subject, with the mandatory information pursuant to Art. 13 and Art. 14 GDPR when collecting data for the processing operations falling within our area of responsibility in accordance with section 2 above, and to provide you with the information to which you are entitled pursuant to Art. 15 GDPR upon request.
You may assert your rights under Articles 13, 14, and 15 of the GDPR against AutoUncle and us at your discretion, regardless of the areas of responsibility specified in the internal joint responsibility agreement.

If we receive requests in connection with the processing of data relating to AutoUncle, we are obliged to forward all relevant information to AutoUncle.

5. Right to object and right to erasure
You have the right to withdraw your consent to the processing of your personal data by AutoUncle and by us at any time and to object to the storage of your personal data. In this case, all personal data stored by us in the course of using the trade-in calculator will be deleted.
 

X. Use of PayPal

All PayPal transactions are subject to the PayPal Privacy Policy, which you can find at: https://www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE

 

XI. Cookies

Our website uses cookies.
here you can manage your cookie settings

Cookies are small text files that are stored on a user’s computer system by the internet browser or are stored by the internet browser itself. When a user accesses a website, a cookie may be stored on the user's operating system. This cookie contains a distinctive character string that enables the browser to be clearly identified when the website is accessed again.
We use cookies to make our website more user-friendly, efficient, and secure. Additionally, cookies enable our systems to recognize your browser even after a page change and offer you certain services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary for the browser to be recognized even after changing pages.
Processing is carried out on the basis of § 15 (3) TMG (German Telemedia Act) and Article 6 (1) lit. f GDPR, based on our legitimate interest in the purposes mentioned above.
The data collected in this way is pseudonymized using technical precautions. This means that the data can no longer be attributed to you personally. This data is not stored together with other personal data.
You have the right to object at any time to the processing of your personal data based on Article 6 (1) lit. f GDPR, for reasons arising from your particular situation.
Cookies are stored on your device, giving you full control over their use. You can prevent the storage of cookies and the transmission of the data they contain by selecting the appropriate technical settings in your internet browser. Cookies that have already been stored can be deleted at any time. However, please note that if you do so, you may not be able to fully use all functions of this website.
You can find information on how to manage (including disabling) cookies in the most common browsers via the following links:
   

Duration of Storage

After full completion of the contract, the data will initially be stored for the duration of the statutory warranty period, and subsequently retained in accordance with legal retention periods, particularly those relating to tax and commercial law. After these periods have expired, the data will be deleted unless you have consented to further processing and use.
If personal data has been collected but no contract is concluded between us, the collected data will be deleted within 90 days.

 

XII. Use of Google Analytics

We use the web analytics service Google Analytics provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. The data processing serves the purpose of analyzing this website and its visitors. On behalf of the operator of this website, Google will use the information obtained to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google.
Google Analytics uses cookies that enable an analysis of your use of the website. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymization is activated on this website. This means that your IP address is truncated by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before transmission. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. Your data may also be transferred to the USA. For data transfers to the USA, there is an adequacy decision by the European Commission. Processing is based on Article 6 (1) lit. f GDPR due to our legitimate interest in the demand-oriented and targeted design of the website.
You have the right to object at any time to the processing of personal data concerning you based on Article 6 (1) lit. f GDPR for reasons arising from your particular situation.
You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, please note that if you do so, you may not be able to fully use all features of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en
To prevent data collection by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when visiting this website. You must perform the opt-out on all systems and devices you use so that it is fully effective.
If you click here, the opt-out cookie will be set: [Deactivate Google Analytics]
For more information on terms of use and data protection, please visit: https://www.google.com/analytics/terms/en.html or https://www.google.com/intl/en/policies/

 

XIII. Use of facebook

Privacy Policy for the Use of Facebook Plugins (Linking)

We use features of the social network Facebook on our website. The provider is Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. You can recognize the Facebook plugin (link) by the Facebook logo (a white "f" on a blue tile) displayed on our website. An overview of Facebook plugins can be found here: http://developers.facebook.com/docs/plugins/.
When you visit our website, a direct connection is established between your browser and the Facebook server via the plugin, provided you are logged into your Facebook account. This allows Facebook to receive the information that your IP address has accessed our site. This enables Facebook to associate your visit to our pages (website, Facebook fan page, Instagram profile) with your user account.
Please note that as the operator of this website, we have no detailed knowledge of the content of the transmitted data or how it is used by Facebook. For more information, please refer to Facebook’s data policy under "What kinds of information do we collect?" (https://www.facebook.com/about/privacy/update).
If you do not want Facebook to associate your visit to our website with your Facebook user account, please log out of your Facebook account.
 

Use of Facebook Remarketing ("Custom Audiences")

We use the remarketing function "Custom Audiences" by Facebook Inc. ("Facebook") on our website. This function is used to present interest-based advertisements ("Facebook Ads") to visitors of our website when they visit the social network Facebook.
For this purpose, the Facebook Remarketing Tag has been implemented on our website. This tag establishes a direct connection to Facebook's servers when you visit the website. It informs the Facebook server that you have visited our website, and Facebook associates this information with your personal Facebook user account.
Further information on how Facebook collects and uses data, your rights in this regard, and options to protect your privacy can be found in Facebook's privacy policy at:
https://www.facebook.com/about/privacy/
https://www.facebook.com/legal/terms/information_about_page_insights_data
Alternatively, you can deactivate the "Custom Audiences" remarketing function at:
https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen#_=_
Note: You must be logged into your Facebook account to do this.

 

what is facebook remarketing and how you gonna use it?

The remarketing function uses social plugins of the social network Facebook.com, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"). These plugins can be recognized by one of the Facebook logos or are marked with the label "Facebook Social Plugin". A list and the appearance of Facebook social plugins can be viewed here: https://developers.facebook.com/docs/plugins/
When a user accesses a page of our website that contains such a plugin, their browser establishes a direct connection to the servers of Facebook. The content of the plugin is transmitted directly from Facebook to the user's browser and integrated into the website.
As the operator of this website, we have no control over the scope of the data that Facebook collects through this plugin. We therefore inform users to the best of our knowledge and additionally refer to Facebook’s own privacy information: https://www.facebook.com/about/privacy/update
By integrating the plugin, Facebook receives the information that a user has accessed the corresponding page of our website. If the user is logged into Facebook, Facebook can associate the visit with the user’s Facebook account. If users interact with the plugins — for example, by clicking the "Like" button or leaving a comment — that information is transmitted directly from their browser to Facebook and stored there.
Even if a user is not a Facebook member, there is still a possibility that Facebook may collect and store the user’s IP address. According to Facebook, only anonymized IP addresses are stored for users in Germany.
For details on the purpose and scope of data collection, as well as the further processing and use of data by Facebook, and your rights and privacy protection options, please refer to Facebook’s privacy policy: https://www.facebook.com/about/privacy/
If a user is a Facebook member and does not want Facebook to collect data via our website and link it to their Facebook account, they must log out of Facebook before interacting with any social plugin or visiting our website.
Additional privacy settings and options to opt out of the use of data for advertising purposes can be adjusted in the Facebook profile settings. You can also deactivate the service at the following link: https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen

We have summarized all important links for you once again:
 
  1. Overview of Facebook Plugins: http://developers.facebook.com/docs/plugins/
  2. Facebook Data Policy: https://www.facebook.com/privacy/explanation
  3. Information about the Remarketing Function “Custom Audiences” and Page Insights Data: https://www.facebook.com/legal/terms/information_about_page_insights_data
  4. Deactivate Remarketing Function “Custom Audiences” here: https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen#_=_
  5. Settings for the use of data for advertising purposes can be adjusted within your Facebook profile: https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen
 

XIV. Use of Instagram

We use Instagram features on our website. These features are provided by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA. If you are logged into your Instagram account, you can link the content of our pages to your Instagram profile by clicking on the Instagram button. This allows Instagram to associate your visit to our pages (website, Facebook fan page, Instagram profile) with your user account. We would like to point out that, as users of the Instagram service, we have no knowledge of the content of the data transmitted or how it is used by Instagram.

However, you can find more information on this in Instagram's privacy policy at: http://instagram.com/about/legal/privacy/

 

XV. Use of YouTube

We use the function for embedding YouTube videos on our website, provided by YouTube LLC (901 Cherry Ave., San Bruno, CA 94066, USA; “YouTube”).
YouTube is a company affiliated with Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
This feature displays videos stored on YouTube in an iFrame on our website. The “enhanced privacy mode” option is activated. As a result, no information about visitors to the website is stored by YouTube unless they play the video.
Only when you actively view a video will information be transmitted to and stored by YouTube.
Further information on the collection and use of data by YouTube and Google, as well as your rights in this regard and options to protect your privacy, can be found in YouTube's privacy policy. (https://www.youtube.com/t/privacy).

 

XVI. Use of GoogleMaps

We use the function for embedding Google Maps on our website, provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).


This function enables the visual display of geographic information and interactive maps. When you access pages that include Google Maps, Google also collects, processes, and uses data about visitors to those pages.

Further information about the collection and use of data by Google can be found in Google’s privacy policy at www.google.com/privacypolicy.html.
In Google’s Privacy Center, you can also adjust your settings to manage and protect your data processed by Google.

Your data may also be transferred to the USA. An adequacy decision by the European Commission exists for data transfers to the USA.
You have the right to object at any time, for reasons relating to your particular situation, to the processing of your personal data based on Article 6(1)(f) GDPR.
To do so, you must disable JavaScript in your browser. However, please note that in this case, you may not be able to fully use all features of this website, such as the interactive map display.

 

XVII. Use of TikTok

We use features of the social network TikTok on our website, provided by TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland for users from the European Economic Area and Switzerland, and TikTok Information Technologies UK Limited, 6th Floor, One London Wall, London, EC2Y 5EB, United Kingdom for users from the United Kingdom.
You can recognize the TikTok plugin by the corresponding logo at the bottom of our website. By clicking on this plugin (link), you will be redirected directly to our TikTok channel.
When you visit our website, a direct connection is established between your browser and the TikTok server via the TikTok Pixel (plugin). Information is transmitted to TikTok. This data helps TikTok to display targeted advertising. In addition, this information allows us to better analyze advertising campaigns and similar efforts.
By integrating the plugin, TikTok receives information that a user has accessed the corresponding page of our website. If the user is logged into TikTok, TikTok can associate the visit with their TikTok account. If users interact with the plugins, the corresponding information is transmitted directly from their browser to TikTok and stored there. Even if a user does not have a TikTok account, there is still a possibility that TikTok will obtain and store their IP address.
The purpose and scope of the data collection and the further processing and use of the data by TikTok, as well as your rights in this regard and options for protecting your privacy, can be found in TikTok’s privacy policy:
https://www.tiktok.com/legal/page/eea/privacy-policy/de-DE
 

XVIII. Rights of the Data Subject

If the legal requirements are met, you have the following rights under Articles 15 to 20 of the GDPR: the right to access, rectification, erasure, restriction of processing, and data portability. Furthermore, under Article 21(1) of the GDPR, you have the right to object to processing based on Article 6(1)(f) of the GDPR, as well as to processing for direct marketing purposes.
Please contact us if you wish to exercise any of these rights. Our contact details can be found, among other places, in our legal notice (Impressum).
The purpose and scope of data collection and the further processing and use of data by TikTok, as well as your rights in this regard and options for protecting your privacy, can be found in TikTok’s privacy policy.
In accordance with Article 77 of the GDPR, you also have the right to lodge a complaint with a supervisory authority if you believe that the processing of your personal data is not lawful.
 

XIX. Right of appeal

In accordance with Article 77 of the GDPR, you have the right to lodge a complaint with a supervisory authority if you believe that the processing of your personal data is unlawful.
 

XX. Data protection information on video surveillance

Data protection information on video surveillance
We use video surveillance on the property we use.

Purpose of video surveillance
Video surveillance is used to enforce our property rights. Video surveillance is also used to prevent criminal offenses and to assert, exercise, or defend legal claims.

Legal basis for video surveillance and interests pursued
The legal basis for video surveillance is Art. 6 (1) (f) GDPR.

Insofar as special categories of personal data are processed, this is done on the basis of Art. 9 (2) (f) GDPR.

The interests we pursue with video surveillance are:

- Exercising our domiciliary rights
- Preventing criminal offenses, and
- Supporting the assertion, exercise, or defense of legal claims

Recipients/transfer of data
The data is transferred to service providers commissioned by us who perform surveillance tasks for our company.

In the event of suspected criminal activity, we may also disclose the data to lawyers, insurance companies, and law enforcement authorities.

Otherwise, the data will only be disclosed if there is a legal basis for doing so. This may be the case, in particular, if the police or other security authorities take action within the scope of so-called hazard prevention and request access to the video surveillance data.

Data processing
Data processing outside the European Union
No processing of personal data outside the European Union takes place in the context of video surveillance.
 
Data protection officer
We have appointed a data protection officer.

You can contact them as follows:
Email: dsb@autohus.de

Your rights as a data subject
You have the right to information about the personal data concerning you. You can contact us at any time for information.

In the case of a request for information that is not made in writing, we ask for your understanding that we may require proof from you that you are the person you claim to be.

Furthermore, you have the right to correction or deletion or to restriction of processing, insofar as you are legally entitled to do so.

Finally, you have the right to object to processing within the framework of the legal requirements.

You also have a right to data portability within the framework of data protection regulations.
 
Deletion of data
Data from video surveillance is generally deleted after 72 hours.

Longer storage may occur on a case-by-case basis if there are facts that justify the assumption that recordings from a limited period of time show actions that are to be prosecuted as criminal offenses or used to assert civil law claims.
 
Right to lodge a complaint with a supervisory authority
You have the right to lodge a complaint with a data protection supervisory authority about our processing of personal data.

As of: 09/09/2025